In the last six+ years working in the association eLearning space it has been my observation that most organizations want to select technologies much too early in the process. In fact, this excitement about technology has driven a fair number of organizations to make terrible technology selections in hindsight. So as your organization gets started (for either the first or second time) creating an eLearning strategy, here are some tips as you begin down this path. Keep in mind that future blog posts will take a deeper dive into each one of these areas separately.
- Get the right people on your eLearning Strategy Team.
- Be crystal clear about all of your learning populations. (This is key!)
- Create a content map based on learning populations and/or core competencies.
- Determine internal program management issues.
- Map your content to the best delivery method to deliver the content. (Technology, face-to-face, or a blend)
- Design content for delivery mechanism.
- Test and Launch program.
- Evaluate and update program.
Each one of these phases requires more in-depth processing but it gives you a road map to begin down the road of creating a strategy. One of the things you may note is that the technology selection piece doesn't happen until step #5. It is driven by the content sections of the strategy.
Long-term success of an eLearning strategy depends on realistic and clear learner population needs. More on all of this in the coming weeks.